Afia Shah

Afia Shah is a seasoned marketing professional with extensive experience in developing and executing strategic marketing campaigns. At OLX Pakistan, Afia has progressed from Marketing Lead to Senior Marketing Manager, focusing on value propositions and digital marketing strategies that enhance brand visibility and revenue. Previously, as a Growth Marketing Manager at Cheetay, Afia collaborated with cross-functional teams to drive growth initiatives. Afia's career began at OLX Group, where roles spanned from Communications Manager to Social Media Executive, successfully planning and executing various digital and advertising campaigns. Early experience includes creative marketing at RED Communication Arts and community management at Bramerz. Afia holds a Bachelor of Science degree in Economics from the Lahore School of Economics.