We have over ten years experience in the web design industry designing and developing more than 10, 000 websites and brands for small businesses and startups. During this time we have successfully refined our skills, identifying the essence of what makes a great website design. We have identified four key components and will explain the significance of each.

1. Beautiful Design
Statistic: “48% of people cited a website’s design as the number one factor in deciding the credibility of a business.” – Ironpaper

The “look” of your website is the very first thing a visitor will experience. We all process visual stimulus about 60,000 times faster than we process text. So, as a result, the way that your website looks is the first and most important opportunity to make a first impression and influence your audience.

2. Optimized for the User
Statistic: “Customer experience will overtake price and product as the key brand differentiator” – Walkerinfo

Visiting your company website is almost always one of the first experiences a customer will have with your brand. And the experience that the user has is critically important in terms of how they relate to, perceive and engage with your company, product and brand. 

3. Optimised for Mobile
Statistic: “Nearly 8 in 10 consumers would stop engaging with content that doesn’t display well on their device.” – Adobe

Today, everyone has smartphones and tablets, and they are constantly communicating and looking for information through these devices. A mobile responsive website is no longer a luxury. It’s a necessity. And it is an essential component of any great website design.

4. Technically Sound
Statistic: “40% of people will leave a website if it takes more than 3 seconds to load.” – Econsultancy

The technology that your website is connected to and built upon is going to have a huge impact on the performance and reliability of the website.

For more information please visit our website at www.magicdust.com.au

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