Allison Smith

Allison Smith is an experienced Platform Manager specializing in strategic partnerships and data-driven technology within the marketing and advertising industry. They have held various roles, notably as the Team Lead for Data Strategy at Acxiom and the Director of Strategic Partnerships at Magnite. With a strong background in platform management and marketing analytics, Allison effectively built campaign data strategies and enhanced client relationships throughout their career. They earned a Bachelor of Arts in Communication and Media Studies from Hobart and William Smith Colleges.