Alaa Nashed

Alaa Nashed is a seasoned marketing and customer management professional with extensive experience in the retail sector. Currently working as a Marketing & Loyalty Freelance Consultant since April 2018, Alaa also serves as Customer Value Management Manager at MAGRABI RETAIL, overseeing loyalty, retention, and customer service functions at the corporate level. Previous roles include Marketing Manager for Magrabi Optical, where leadership of a marketing team facilitated the launch of 25 stores in Saudi Arabia, and Marketing Communications Manager at MAGRABI RETAIL, responsible for corporate marketing and communication strategies. Additionally, Alaa has experience as a Senior Tour Operator at Travco Corporation and Head of Sinai District at EUROPE CAR SERVICE LIMITED. Alaa holds a Bachelor's degree in Foreign Trade from Helwan University Cairo and is pursuing an MBA at the University of Phoenix, focusing on business management and marketing.