Hitesh Arora

Deputy Manager, Customer Lifecycle Marketing at MakeMyTrip

Hitesh Arora is a seasoned marketing and growth professional with extensive experience in customer lifecycle marketing and revenue management, currently serving as Deputy Manager at MakeMyTrip since October 2021. Prior roles include Deputy Growth Manager and Management Trainee at Freecharge, where responsibilities encompassed end-to-end marketing strategies for personal loans, leveraging analytics for user acquisition and retention. Hitesh has also held various positions at Axis Bank, Cerebro Kids, and HSBC, gaining expertise in strategy, market research, and sales. Educational credentials include an MBA in International Business from the Indian Institute of Foreign Trade and a Bachelor's in Chemical Engineering from UPES.

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