Ivan Tan is an analytics professional currently serving as the AVP Market Research Specialist for Group Digital Banking at Maybank, where they are responsible for building a Center of Excellence for customer-centricity and market intelligence. Previously, Ivan was a Senior Research Manager at InsightzClub, leading consumer research studies across various industries and developing proprietary digital tools to enhance the research process. They held multiple roles in quantitative research at Insights by Kantar and earned a Bachelor's degree in Business Economics & Finance from the University of Nottingham. Ivan has a strong track record of collaborating with over 30 blue-chip and SME companies, utilizing data and technology to drive informed decision-making.
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