Katie Fritchen

Vice President of Marketing at ManagedMethods

Katie Fritchen has a diverse work experience spanning multiple roles and industries.

Katie started their career as a Photographer/Assistant Manager at SharpShooter Imaging, LLC from May 2005 to September 2007. Katie then worked as an Associate Photographer at DNA Photographic, LLC from October 2007 to April 2009.

In 2011, they joined The Alternative Board (Worldwide) as an Internal Membership Developer (IMD), where they generated appointments to increase TAB membership. Later, they became a Marketing Assistant, focusing on member acquisition and franchise acquisition marketing. From September 2013 to September 2015, they served as the Marketing Manager, creating and implementing TAB content, inbound marketing, and lead nurturing programs.

Starting in 2015, Katie worked at Crestcom International, LLC as a Marketing & Communications Specialist, responsible for marketing project management and budget management. In August 2016, they became the Brand Manager & Content Strategist at Crestcom, overseeing the brand's image, content library, and various marketing initiatives until May 2017.

From May 2017 to April 2018, Katie joined CommercialTribe as a Marketing Operations & Content Manager. Katie was then promoted to Director of Marketing, where they managed marketing operations and developed marketing strategies from April 2018 to September 2018.

Katie has most recently been associated with ManagedMethods Inc. In September 2018, they joined the company as a Director of Content Marketing and held the position until August 2019 when they were promoted to Senior Director of Marketing. Currently, they serve as the Vice President of Marketing at ManagedMethods Inc.

Throughout their career, Katie has demonstrated skills in brand management, content creation, project management, and various software applications such as Salesforce, Pardot, MailChimp, and Adobe Creative Suite.

Katie Fritchen, during the period of 2009 to 2011, pursued their undergraduate education at the University of Oregon Lundquist College of Business. Here, they obtained a Bachelor's degree in Business Administration with a specialization in Marketing. Prior to this, from 2003 to 2005, they attended Colorado Mountain College Glenwood and earned an Associate of Applied Sciences degree in Professional Photography.

In addition to their formal education, Katie Fritchen has also obtained several certifications to enhance their professional skills. In April 2017, they completed the HubSpot Inbound Certified program through HubSpot Academy. Later that year, in July 2017, they obtained certification in Email Marketing through the same institution. During November 2017, they completed the Content Marketing certification by HubSpot Academy.

Katie Fritchen continued to enhance their knowledge and skills in the field of marketing. In April 2018, they achieved the Google Analytics Certified credential from Google. In April 2020, they completed the HubSpot Marketing Software certification offered by HubSpot Academy. In October 2020, they further expanded their expertise by obtaining the HubSpot Sales Enablement Certification from HubSpot.

Lastly, Katie Fritchen acquired additional certifications to stay up-to-date with industry practices. In November 2016, they completed The Bullet Proof Manager program provided by Crestcom International, LLC. Most recently, in August 2022, they completed the Google Analytics 4 (GA4) Essential Training offered by LinkedIn.

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