Tracy Lam is a seasoned professional in customer insights, design, and user research, specializing in customer experience and transformation. They have held various leadership roles, including Director at Manulife and Design Research Lead at HSBC, where they focused on customer-centric design and research methodologies. Tracy's academic background includes a Master of Social Sciences in Media, Culture, and Creative Cities from The University of Hong Kong, where they graduated with distinction in 2015. Additionally, they have experience at companies such as Oracle Added Value, NuanceTree Limited, and CBRE, contributing to their expertise in the field.
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