Kenza Hadbi is a marketing professional with experience in brand activation and product development across multiple companies. Currently serving as Assistante Chef de produit - Brand Development Europe at Mapa Spontex since September 2025, Kenza previously worked as a Brand Activation Assistant at Energizer Holdings, where responsibilities included local promotional campaign deployment and management of point-of-sale advertising tools. Earlier roles include Assistante Développement et Innovation at Initiative Digital, focusing on creative team coordination, and Project Manager at 1896 SPORTS MANAGEMENT, where Kenza successfully increased engagement and subscriber growth for a Moroccan football club. Kenza holds a Mastère Spécialisé in Études et Décision Marketing from NEOMA Business School and is pursuing a Master's degree in Marketing et vente at IAE de Brest, alongside a Bachelor's degree in Economics and Management from Université Hassan II.
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