Ayda Goncalves has a diverse professional background, beginning as an Atendente de loja, repositora, and Operadora de Caixa at Fancy Comercio de Roupas Ltda from May 1998 to March 2001. Following this, Ayda worked as an Auxiliar Técnico de Seguros at GSC Grupo de Serviços a Cartões de Crédito S/C Ltda from July 2003 to May 2005, providing customer service for Worksite, personal, and VIP clients. For a brief period, from May 2002 to June 2003, Ayda served as a Promotor de vendas with ML Serviços Temporários Ltda, promoting products for prominent companies such as Vigor, Unilever, and Banana Brasil in major supermarkets. Since June 2005, Ayda has been contributing as an Analista de Negócios at MAPFRE. Ayda holds a Bachelor's and Licentiate degree in English/Language Arts Teacher Education from Universidade Bandeirante de São Paulo and completed an MBA in Ges at Universidade Cruzeiro do Sul in 2019-2020.
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