Pedro Díaz Yuste

Pedro Díaz Yuste is an accomplished executive with extensive experience in digital transformation and strategic leadership within the healthcare and technology sectors. Currently, Pedro serves as Director General at Savia and Digital Health Director at MAPFRE, where the focus is on innovative digital health initiatives and enhancing customer experience through data-driven approaches. Previous roles include Industry Head for Finance Vertical at Google, Internet Director at Sanitas, and New Media Director at Yell, among others. Pedro's early career includes positions at TPI and Andersen Consulting, with specialization in sales and marketing projects across various industries. Educational qualifications include a PDD from IESE Business School and a degree in Telecom Engineering from Escuela Técnica Superior de Ingenieros de Telecomunicación.