Mark & Anthony Partners takes $10–$50M DTC (D2C) brands that are stuck at flat growth and builds the brand-to-performance system required to scale past $100M by unifying brand strategy, customer-centric UX/CX, and AI-driven performance marketing into one integrated growth engine.

We’re a principal-led partnership: 
Anthony (Tony) Hyun leads brand, creative, and UX. Building identities, design systems, and digital experiences that earn loyalty. Mark Deruyter leads performance marketing and digital commerce, engineering measurable growth across acquisition, conversion, retention, and marketplaces with rigorous unit-economics discipline.

Services (short-term to medium-term engagements): 
We deliver short, high-impact sprints—spanning UX/CX optimization, growth marketing execution, brand-to-performance integration, and full-funnel growth engine rebuilds.

Engagements include:
- UX/CX Reset & Optimization
- Growth Marketing Sprint
- Brand-to-Performance Integration
- Full-Funnel Growth Engine Rebuild
- High-Velocity Digital Starter Kit

Specialties: 
Brand design, DTC growth, brand strategy, UX/CX, CRO, paid media, lifecycle (email/SMS/loyalty), Shopify + GA4 + Klaviyo, Amazon, creative testing, CAC/ROAS/MER/LTV.

Outcome: 
Stronger Brand, Improved ROI, lower CAC, and a scalable customer journey built for durable DTC & ecommerce growth.

Mark & Anthony Partners

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Mark & Anthony Partners

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