Sam Khoury is an experienced ad tech executive with over 20 years in advertising, having worked at notable companies such as Freewheel and T-Mobile Advertising. Currently, Sam serves as the Chief Strategy Officer at Marketecture Media, leads Cedar Consultants, and is a member of the Board of Advisors for Streamr.ai. Previously, Sam held positions including VP of Demand at Media 122 and Strategic Relationship Director at FreeWheel, focusing on programmatic sales and strategic partnerships. Additionally, Sam is an expert in Connected TV, AI, and AdTech strategy at U of Digital, frequently speaking on the future of marketing technologies.
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