Junting Liu is a data-driven strategist with over four years of experience transforming complex datasets into actionable business insights. They co-founded an innovative apparel brand, Xanwich, where they led the development of SOPs and advertising strategies, achieving significant increases in campaign performance. Previously, Junting worked as a Product Data Manager at Tencent, where they enhanced user experience and established a BI ecosystem. Junting's education includes a Master’s degree in Marketing Analytics from the University of Rochester. Currently, they serve as a Data Product Manager at Markets.com.
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