Mars United Commerce
Brian Eidson is an accomplished professional in the field of media activation and digital media, currently serving as Manager of Media Activation at The Mars Agency since December 2020. Previously, Brian held key roles including Director of Digital Media at Real Integrated, and Digital Ad Operations / Analytics Manager at Daniel Brian Advertising. Additional experience includes positions such as Digital Media Supervisor at Assembly, Client Media Coordinator at Valassis, and Sales Representative at Cintas. Brian began a career in media planning as a Senior Media Planner at PHD - Detroit and has held various media planning roles at Doner Advertising and GM Planworks. Brian holds a Bachelor of Science degree in Marketing from Oakland University, earned between 1997 and 2001.
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Mars United Commerce
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Mars United℠ Commerce is an independently owned global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.