Alexandra Sciacca is a Strategic Demand Director at Mars Wrigley Australia, where they leverage their extensive experience in Sales, Marketing, and Insights to develop effective operating plans for brand growth. With a career spanning various leadership roles at Mars, Alexandra has demonstrated learning agility and a commitment to delivering results through collaboration. They have led various global initiatives, including consumer strategy for Seasonal products across multiple regions, and have transformed advertising effectiveness measurement. Alexandra holds a Bachelor of Business and a Bachelor of Creative Industries from QUT and completed a program at the Saïd Business School, University of Oxford.
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