Chanel G.

Chanel G. is a seasoned marketing professional with extensive experience in leading brand management and marketing strategies within the confectionery and ice cream industries. Currently serving as Marketing Director for Mars US Ice Cream since May 2018, Chanel oversees a talented team and drives growth for iconic brands such as Snickers, Twix, M&M’S, and Dove. Previous roles include Brand Director for M&M'S and Brands & Content Lead, focusing on creative excellence for popular brands like Skittles and Starburst. Chanel held various positions at Wrigley, including Senior Associate Brand Manager for EXTRA gum and business manager for Orbit and Eclipse gum brands. Earlier career experiences include strategic roles at Starcom MediaVest Group and Doner Advertising, complemented by an MBA from Northwestern University’s Kellogg School of Management and a luxury brand MBA from ESSEC Business School.