Dan Wright is an accomplished professional with extensive experience in strategy and insight across various industries, currently serving as Category Strategy Leader for Gum and Fruit Confectionery at Mars since October 2023. Previously, Dan held positions including Demi Chef De Partie at Hilton London Metropole, Senior Strategic Insight Director at IRI International, and Strategic Insight Lead at Pilgrim's Food Masters, where responsibilities included developing strategic processes and engaging senior leadership. Dan's earlier roles include consultancy at COYOTE THINKING and various marketing and analysis positions at Imperial Tobacco, contributing to strategic changes and enhancing brand performance. Educational qualifications include an MBA from The Open University and a BA (Hons) from the University of Southampton.
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