Gianni Rofi

Gianni Rofi is an experienced digital marketing professional currently serving as a Digital Marketing Manager at Mars since September 2025, following a similar role at FrieslandCampina where responsibilities included managing a D2C platform and various digital marketing strategies. Prior to these positions, Gianni held multiple roles at Unilever, progressing from Junior Brand Manager to Global e-Commerce Specialist, and was involved in developing global strategies across various product categories and channels, including SEO, SEM, and e-commerce optimization. With a strong academic background that includes a Master's degree in Brand and Communication Management from Copenhagen Business School, and ongoing studies in Societal Transitions at Erasmus University Rotterdam, Gianni combines practical expertise with advanced academic knowledge in the field of marketing and communication.