Jess Smith is a bold and innovative growth marketing strategist with nearly 20 years of industry experience in digital marketing, specifically within the CPG and specialty pet food sectors. Currently serving as the Global Senior Director of Content Transformation at Mars, Jess drives strategic initiatives to enhance digital processes and leverage Gen-AI for improved content management. In previous roles at Mars and Royal Canin, Jess led significant business and digital transformations, shaped marketing strategies, and focused on building authentic relationships to inspire team collaboration and development. Passionate about mentoring others, Jess is dedicated to a purpose-driven life that emphasizes curiosity, growth, and well-being.
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