Kerry Columbro serves as the M&M'S US Digital Director at Mars since June 2021, overseeing the M&M'S US Digital business, which encompasses DTC, DTB, marketplaces, and mass customization. Prior to this, Kerry held various positions at TD Ameritrade, including Senior Manager of Cross-Channel Media, and served at Apple as part of the iAd Sales team. Experience also includes tenure at 33Across Inc. as Senior Account Manager, where Kerry contributed to the Brand Graph™ technology utilized by numerous major marketers and publishers. Early career roles at Target included Executive Team Leader in Human Resources, where Kerry drove profitable sales and improved staffing strategies. Kerry's educational background features a Bachelor's Degree in Marketing from Penn State University, along with minors in Media Studies and International Business.
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