Laurence Hooper is an experienced marketing professional with a strong background in the pet care industry, currently serving as the Whiskas Global Marketing Manager at Mars since September 2013. Previous roles include Senior National Account Manager, Portfolio Marketing Manager, and European Innovation Manager, overseeing significant brand portfolios and innovation strategies. Laurence has also held positions such as Senior Cat Care & Treats Brand Manager and Commercial Strategy Executive, focusing on brand growth and strategic revenue management. Prior experience includes working as an account executive intern at Sovereign Strategy and a research intern at the Legatum Institute. Laurence holds a BA (Hons) in History With Industry from the University of Leeds.
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