Mélanie B. is a Global Customer Development Leader at Mars, where they lead innovation in global sales strategies and customer relations since 2023. Prior to this role, they served as a Customer Experience Designer at Unilever from 2018 to 2023, focusing on enhancing customer engagement and driving sales through targeted digital marketing campaigns. Mélanie began their professional journey as a Content Manager at Achmea from 2013 to 2018. They hold a Master’s degree in Business Administration from the University of Amsterdam, completed in 2013.
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