Paul

Chih-Chung Hsu is an experienced marketing professional with over 18 years in diverse industries including FMCG, movies, and gaming. Currently serving as the Asia Media Head, Chih-Chung manages media strategy and implementation across several Asian markets, leveraging strong skills in consumer insight and strategic planning. Previously, Chih-Chung held senior roles at Mars and Disney, where they successfully led brand initiatives and marketing campaigns. Chih-Chung earned a Master’s degree in Integrated Marketing Communications from Northwestern University and a Bachelor's degree in Advertising & Public Relations from Fu Jen Catholic University.