Sam Hedges is an experienced Sales and Marketing Director with over 20 years in driving strategic growth and creating impactful marketing solutions. Currently serving as the Global Pet Professional/B2B Director at Mars Petcare, Sam has successfully led initiatives that increased market share and enhanced brand recognition in the Australian and New Zealand markets. Previously, Sam held leadership roles within the Royal Canin ANZ business, focusing on innovation and customer-centric strategies. Sam is also pursuing an MBA at the University of Otago, reflecting a commitment to continuous improvement and team development. Passionate about inclusion and diversity, Sam led the Mars ANZ Pride I&D Committee for two years, achieving significant milestones such as Rainbow Tick accreditation for Mars NZ.
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