Sarah (Adams) Classen is a seasoned marketing professional with extensive experience in the consumer goods industry, currently serving as Senior Director of Global Marketing Operations at Mars since July 2009. Classen has led significant projects to enhance marketing efficiency and brand accessibility for iconic brands such as Snickers and Twix, and played a pivotal role in transforming cross-platform marketing strategies within international teams. Prior to Mars, Classen held various roles at Wrigley and Ogilvy, demonstrating a strong track record of innovation and leadership. Classen holds dual MBA degrees in Marketing and Management Strategy from Northwestern University's Kellogg School of Management and a Bachelor of Science in Marketing and International Business from Georgetown University.
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