Steve Cassin

Steve Cassin currently serves as Club Sales Vice President at Mars, a position held since 2018, focusing on the growth of the Club business and the development of channel pack strategies, particularly for customers such as Costco, BJ's, and Smart and Final. Prior roles at Mars include Value/Dollar Channel Sales Vice President, where a 12% Growth CAGR was achieved over five years through strategic initiatives and operational improvements, and Sales Director for Sam's, recognized for delivering significant innovation. Steve also led sales efforts for Walmart, significantly increasing distribution during SKU reductions, and drove high share and customer satisfaction gains in the Grocery channel as National Sales Director. An early career included managing marketing budgets and promotional campaigns. Steve holds a Bachelor of Science in Marketing from Plymouth State University.