Tory Bradley serves as the Global Retailer Search & Ecommerce Director at Mars since June 2020, having previously held positions as a Senior Search Strategy Manager and Senior Category Manager within the company. In these roles, Tory has developed strategies to enhance global retail SEO, managed a significant portfolio of confectionary products at CVS, implemented digital best practices, and produced analytical insights from various market data sources. Prior experience includes working as Birch Lane's Promotions and Content Manager at Wayfair, a Category Business Manager at General Mills, and several roles in category management and sales at National Co+op Grocers, Target, Schwan's Consumer Brands, and Ice Italy Ltd. Tory holds a Bachelor’s Degree in Applied Economics from the University of Minnesota.
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