Wong Yan is a seasoned professional in global shopper analytics, currently serving as the Global Customer and Shopper Innovation Director at Mars since 2020. Previously, Wong held several roles within the company, including Global Display Development Head for the APAC region and Global Head of Shopper Analytics. With a career foundation at Coca-Cola China Ltd as a Shopper Marketing Manager and other key positions, Wong has extensive experience in shaping shopper marketing strategies. Wong earned a Bachelor of Business Administration in Marketing from The Hong Kong University of Science and Technology in 2001.
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