Tracy Woods

Tracy Woods is an accomplished marketing professional with extensive experience in leadership roles across various industries. Currently serving as Interim VP Marketing at Marshmallow and as a Non-Executive Director at CIWEM, Tracy provides strategic governance and support. Previously held the position of VP Global Marketing at Superbet, leading multi-brand marketing strategies for a company generating over €1B annually. As Chief Marketing Officer UK at heycar, Tracy was instrumental in launching and growing the brand alongside its acquired businesses. Additional experience includes senior marketing roles at carwow, TransferWise, blinkbox, and Tesco PLC, contributing to significant brand transformations and campaign successes. Tracy holds a degree in Marketing and Business Management from Glasgow Caledonian University and has completed leadership programs at the Institute of Directors.