Bridget Nelson

Head Of Brand Performance And Audience Research at MassMutual

Bridget Nelson is an experienced professional in brand performance and audience research, currently serving as the Head of Brand Performance and Audience Research at MassMutual since January 2020. Prior to this role, Bridget worked as a Business Consultant at C Space for a brief period and was the Director of Consumer Insights at SharkNinja, where responsibilities included conducting product research and understanding consumer experiences. Bridget also held positions at C Space as Associate Director, and at Chadwick Martin Bailey as Project Manager, demonstrating expertise in client engagement, research methodologies, and project management. Earlier career experiences include roles at Ipsos-Vantis, dunnhumby, and Harris Interactive, where Bridget focused on research design, product development, and data analysis. Bridget holds a B.A. in Statistics from Boston University.

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