Yu Lu

Yu Lu is a seasoned visual designer currently serving as Principal Visual Designer at Match Group since September 2023, with an extensive background at Snap Inc. from October 2017, where roles included Lead Visual Designer, Senior Visual Designer, and Concept Designer. Prior to Snap Inc., Yu Lu worked at Zynga from June 2015 to November 2017 in various positions such as Experience Designer and Concept Artist. Experience also includes a role as Concept Illustrator at Special Projects Agency, where Yu Lu directed the production of the US Pavilion Game, and earlier positions at Boxy Productions and HuaQiang Holdings Limited as a Concept Artist and storyboard artist, respectively. Yu Lu's career began with experience as a fashion stylist and model at Converse and Urban Media Co., Ltd Shanghai. Educational qualifications include a Master of Fine Arts in Illustration from the Academy of Art University and dual Bachelor degrees in Fashion/Apparel Design from Bunka Fashion College and Donghua University.