Colleen Berg

Senior Strategy Director

Colleen Berg is a seasoned professional with extensive experience in strategic insights, marketing, and communication. Since December 2017, Colleen has served as the Founder of Stretch Insights and the Senior Strategy Director at Material. Prior to these roles, Colleen was the Senior Director of Strategic Insights at The Palmerston Group from December 2017 to August 2022, and held positions at The Sound as Associate Director and Senior Manager from June 2014 to September 2017, as well as a Strategist at Fresh Squeezed Ideas from September 2010 to May 2014. Earlier in the career, Colleen worked as Communications Coordinator at Pace Group and held multiple roles at CJSF Radio, including Arts & Entertainment/Sponsorship Coordinator, Programmer, DJ, and Host. Colleen's educational background includes an MBA in Marketing & Strategy from Schulich School of Business, a BSocSc in Communications and Sociology from Simon Fraser University, and an Arts Associates Diploma in Creative Writing from Douglas College.

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