Felicity Adkins

Felicity (Flick) Adkins has extensive experience in qualitative strategy and research, currently serving as AVP of Qualitative Strategy at Material since March 2014, with a progression through multiple roles including Senior Director and Business Director. Prior to Material, Flick worked at Work Research as a Research Executive and held various positions during tenure at Bournemouth University, including Student Ambassador and Aimhigher Student Mentor. Early career experience includes an internship in the Strategic Planning Department at JWT. Felicity holds a Bachelor of Arts (BA) in Communication and Media Studies from Bournemouth University, obtained in 2013.