Scott Lansing is the Senior Director of Qualitative Insights at Material+, where leadership is demonstrated by guiding research teams in the strategic development and execution of global projects focused on qualitative insights and data analysis. Previously at Material+, Lansing held the role of Director of Qualitative Insights, influencing product development and market entry strategies through comprehensive multi-market research initiatives. Prior experience includes serving as the Director of Strategy at Thesis agency, where a focus on brand authority was maintained across healthcare, technology, and finance sectors, and as the Director of Strategy - Senior Research Manager at Greenberg, shaping bespoke research programs for Fortune 100 companies. Early career roles include Digital Project Manager at Cascade Web Development and rapid advancement from Account Coordinator to Senior Account Executive at Health Advocacy Strategies (now Reverba). Lansing holds a Bachelor of Science in Journalism: Public Relations from the University of Oregon.
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