Shawn Roller is a seasoned User Experience Research professional with a Master of Science in Human Factors from San Jose State University. They co-founded Gero Labs, Inc., where they led the development of GeroWallet, achieving a peak market cap exceeding $100 million. Shawn has held various roles, including Senior UX Researcher at NEWM and UX Researcher at Facebook, and currently serves as a Senior Design Researcher at Material, where they lead initiatives to deliver strategic insights. Their early academic background includes a Bachelor's degree in Psychology from Southern Illinois University and an Associate's degree in Automotive Engineering Technology from Carl Sandburg College.
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