Alex Lam

Regional Assoc. Marketing Manager - Leading Boys Action And Entertainment, ASIA Pacific
at Mattel

Alex Lam is a seasoned marketing professional with extensive experience in the Asia Pacific region, currently serving as a Regional Associate Marketing Manager at Mattel, Inc., where responsibilities include leading the action figures category across 12 markets and managing relationships with major external partners like Disney and Universal. Prior to Mattel, Alex held multiple product management roles at Unilever, overseeing various brand categories such as food, deodorants, and skin care, and began the career as a management trainee focused on supply chain and marketing. Alex's earlier experience includes a summer internship at Philips and a sales executive position at Coach. Academic qualifications include studies at HKUST Business School and the University of Southern California.

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