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Dennis Smith

Senior Manager Commercial Analytics

Dennis Smith is a highly experienced professional in commercial analytics and data science, currently serving as Senior Manager of Commercial Analytics at Mattel, Inc. since March 2015. With a background that includes roles such as Senior Insight Analyst at PMK•BNC and Consulting Analyst at Madison Springfield Inc, Dennis has demonstrated expertise in both quantitative and qualitative analytics, strategy, and data-driven insights aimed at driving sales and enhancing marketing communications. Additionally, previous positions at Electronic Arts and Archimedes Global Inc showcase skills in user data analysis and targeted messaging. Dennis holds a PhD A.B.D. in World Politics and Comparative Politics, along with multiple degrees from Claremont Graduate University and the University of New Mexico, reinforcing a strong educational foundation in political science, international studies, and research.

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