Sarah A.

Sarah A. is an experienced professional in consumer insights and user experience research, currently serving as Senior Manager of Global Consumer Insights at Mattel, Inc. since September 2025. Prior to this role, Sarah was Head of Research at Study.com, where strategic user research significantly enhanced the test prep experience and led to the development of an AI-powered student assistant that won "Best AI Project." Sarah's background includes roles at Epic for Kids as Senior Product Marketing Manager and Senior User Experience Researcher, where research initiatives improved user retention and informed product strategies. Previous experience at Facebook involved managing research roadmaps for video products, while earlier positions include Research Manager at MarketCast LLC and an intern role at United Talent Agency. Sarah holds an MBA in Marketing from the University of Denver and a Bachelor's degree from the University of Michigan.