Emily Dreesen is a consumer and cultural researcher providing strategic insights with a focus on fashion, technology, and youth culture. They are currently the Head of Audience & Cultural Insights at Matter and have operated as a self-employed consultant since 2020. Previously, Emily has held significant roles in audience development at Highsnobiety and ZEIT ONLINE, and served as a Senior Strategist at Protein. They have collaborated with leading brands such as Nike, Google, and TikTok, and have contributed to notable agencies including BCG's Fashion & Luxury Practice. Emily holds a Bachelor of Arts in Medienwirtschaft from Fachhochschule Stuttgart - Hochschule der Medien.
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