Hillary Lyons is the founder of Syntropy and serves as a fractional CMO for B2B SaaS companies, focusing on transforming brand chaos into competitive advantage through adaptive AI marketing systems. With extensive experience across multiple organizations, including roles as Head of Marketing at both Entrapeer and Maxitech, Hillary has developed comprehensive marketing strategies and brand identities. Previously, Hillary worked as a content marketing director at Kovi Kai Elixirs and a copywriter for Tracking Wonder Consulting & Programs, where contributions were featured prominently in Psychology Today. Hillary holds a Bachelor of Arts in Sociology and Geography from Vassar College and a Master's Degree in Human Ecology and Sustainability from the University of Gastronomic Sciences.
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