EW

Emily Ward

Vice President Marketing at Maxwell

Emily Ward has extensive experience in marketing and digital marketing. Emily currently holds the position of Director of Marketing at Maxwell, where they lead and drives the marketing and growth team. In this role, they have implemented lead generation strategies, developed cross-functional collaboration with sales and customer success, and launched account-based marketing initiatives. Emily also standardized attribution and pipeline reporting.

Prior to their current role, Emily worked as a Senior Digital Marketing Manager at First Tech Federal Credit Union and as a Senior Marketing & Automation Manager at Viewpoint. In these positions, they focused on developing and executing nurture campaigns, defining lead lifecycle models, and creating communication strategies for virtual conferences.

Before these roles, Emily served as a Senior Marketing Specialist at Rivermark Community Credit Union, where they oversaw digital activities, implemented activity-based marketing strategies, and managed automation campaigns. Emily also gained experience as a Marketing Coordinator at Northwest Specialty Baking Mixes and as a Marketing Associate at pediped Infant Footwear, LLC.

Overall, Emily has a strong background in various aspects of marketing, including lead generation, automation, communication strategies, and digital marketing.

Emily Ward attended UNLV Lee Business School from 2003 to 2006, where they earned a Bachelor of Science degree in Marketing.

Links

Previous companies

First Tech Federal Credit Union logo
Viewpoint logo
Pediped logo

Timeline

  • Vice President Marketing

    February 1, 2024 - present

  • Director Of Marketing

    August, 2021