Marcel Buining is a prominent figure in the automotive content industry, serving as the Founder and CEO of Mayster since September 2016. Prior to this role, Marcel held various significant positions at JWT Amsterdam as Deputy Managing Director and at BMW Group Nederland, where responsibilities included Head of MINI Netherlands, Managing Director for Finland & Baltics, Marketing Director, and Brand Manager for both BMW and MINI. Marcel's career began as an Account Manager at Reply Advertising bv from 1996 to 1999. Marcel holds a Bachelor's degree in Entrepreneurial Business from Business School Haarlem, earned between 1990 and 1996.
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