Michael Hew is an experienced professional in data analysis and media operations, currently serving as Associate Director of Data & Reporting Operations at M&C Saatchi Performance since February 2016. This role involves enhancing analysis and reporting capabilities while curating solutions for optimized media operations. Previously, Michael held positions including Supervisor of Media Buying and Senior Media Buyer, focusing on maximizing performance through marketing funnel data. Educational qualifications include a Bachelor of Science in Media Culture and Communication from New York University and an International Baccalaureate Diploma from the Chinese International School. Additional experience encompasses roles in public relations, marketing, and communications across various organizations and industries.
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