Armin Scheuer is an accomplished senior executive in digital health, currently serving as the Managing Director and Founder of Lemonmint, where they empower organizations through authoritative health communications. Previously, Armin founded and led so2say communications, providing expert marketing services in the eHealth sector before its acquisition by HIMSS. They also held multiple leadership roles at HIMSS, notably leading the DigitalRadar consortia to assess digital maturity across Germany's hospitals. Armin's earlier experience includes founding NucleoMedia GmbH, where they focused on patient education for chronic diseases, among various other roles in communications and marketing within the healthcare industry. Armin is currently pursuing a Master's degree in Health Management and Digital Health.
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