HOW DO WE MEASURE PURPOSE?
We give employees a voice through the Purpose Index, which is based on three employee‑experience questions:

•	Q1. Management’s behavior is consistent with the purpose/mission of the company.
•	Q2. The purpose/mission of my company is aligned with my personal values.
•	Q3. My colleagues’ behavior is consistent with the purpose/mission of the company.

HOW DOES IT WORK?
As part of our mission to foster the measurement of purpose by giving employees a voice, the movement makes available to organizations, at no cost, an external, independent, and 100% anonymous platform.

The measurement is flexible and can be applied by giving a voice to the entire organization (100% of employees) or by gathering input from specific groups (area, department, hierarchical level, geographic region, etc.), always with a minimum of 30 people to ensure anonymous and reliable results.

Measure to Improve

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Teams

Offices

Measure to Improve

Org chart

Teams

Offices

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