Liam McDowell is a founder and CEO of SHOT, an AI-powered sports technology clubhouse aimed at uniting athletes, coaches, fans, and parents. Currently, Liam also co-owns Soham Fitness Centre, promotes innovative experiences at XP Group, and serves as a trustee at Isleham Community Association. With a background in leading various tech and consultancy firms, including ACUE and Alirity, Liam has consistently driven growth and innovation in diverse sectors. They emphasize community and belonging in every venture, championing underrepresented individuals in sports and fitness.
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