Peter Lüscher

Peter Lüscher is the Leiter Geschäftsbereich Apotheken at Medbase Gruppe, where they focus on the long-term business development of the Medbase and zur Rose Apotheken, alongside fostering interprofessional collaboration. They have extensive experience in consulting on strategies across various sectors, including healthcare and event technology. Lüscher has held multiple leadership roles in marketing and sales, as well as project management for public tenders, and has contributed significantly to brand management and communication within the healthcare market. Their educational background includes a diploma in General Management from the Universität St.Gallen.