Sofia Abrantes

Sofia Abrantes is a Client Service Director at KINESSO and Mediabrands Content Studio, focusing on unifying media, data, and creative strategies for brands. With extensive experience in media strategy and account management over several years at companies like Arena Media Portugal and OMD Portugal, Sofia has coordinated a diverse range of accounts and campaigns, ensuring alignment with client goals. They hold a graduation in Economics from Nova School of Business and Economics and have additional qualifications in Marketing and Communications. Previously, Sofia served as an Invited Lecturer on Digital & Social Media Strategy at IPAM.