Mediaocean
Michael Rodriguez possesses extensive experience in the digital marketing and entertainment industries. Currently serving as Manager of Enterprise Activation - Paid Social at Mediaocean since October 2021, Michael previously held positions in the same department, progressing from Specialist to Senior Specialist. Prior to Mediaocean, Michael was with Sam Lachow LLC from June 2011 to January 2020, where responsibilities included artist management, public relations, booking, and brand marketing, notably leading successful album launches for Sam Lachow. Michael holds a Post Graduate Program in Digital Marketing from Purdue Global and a Bachelor's degree in Arts, Entertainment, and Media Management from SUNY New Paltz.
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Mediaocean
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Mediaocean is the mission-critical platform for omnichannel advertising. Processing $150 billion in annual media spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. With AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean enables end-to-end management of campaigns from planning, buying, and selling to analysis, invoices, and payments. Mediaocean employs 1,200 people across 20 global offices and is part of the Vista Equity Partners portfolio.